Privacy Policy – Adlington New Town
This Privacy Policy explains how your personal data is collected, used, and stored when you interact with the Adlington New Town website (“the Website”). The Website is operated by Belport (“we”, “us”, “our”), who is the Data Controller for all personal data collected through the Website.
If you have any questions about this Privacy Policy or how your data is handled, please contact adlington@cratus.co.uk.
1. What data we collect
Information you provide directly
When engaging with the Adlington New Town website, you may be asked to provide:
- Your name
- Your email address
- Your postcode or location information
- Your answers to survey questions, feedback forms, or comment submissions
- Any additional information you include within your written responses
Information collected automatically
When you browse the Website, we may collect:
- IP address
- Browser and device information
- Pages visited, time spent, and interaction data
- Cookies (only where necessary or where consent is given)
This helps us understand participation and improve the Website’s performance.
2. How we use your personal data
Your personal data may be used for the following purposes:
- To gather views and feedback as part of the consultation process
- To analyse responses and identify themes, trends, and issues raised
- To contact you if you request updates on the consultation or future stages
- To generate anonymised or aggregated reports on the consultation findings
To ensure the Website functions securely and effectively, your individual responses will not be published with your personal details. All reporting is anonymised unless you provide explicit permission otherwise.
3. Legal basis for processing
We process your personal data under the following lawful bases:
- Legitimate Interests – to carry out an effective consultation and collect public or stakeholder views.
- Consent – for optional communications such as mailing lists or updates.
- Legal Obligation – where consultation activity is required by law or planning policy
You may withdraw consent at any time.
4. Sharing your data
We may share your personal data with trusted third-party service providers who support:
- Website hosting and security
- Data storage
- Consultation analysis and reporting
- Technical support or digital processing
These third parties act strictly on our instructions and are bound by contractual obligations to protect your data, use it only for the purposes we specify, and adhere to data protection laws.
Your data will never be sold and will not be shared for marketing unless you provide explicit consent.
5. How your data is stored
Your data is stored securely on servers located within the UK or EEA. We apply appropriate technical and organisational measures designed to protect your data against unauthorised access, alteration, disclosure, or loss.
Access to personal data is restricted to authorised individuals involved in running and analysing the consultation.
6. How long we keep your data
We retain personal data only for as long as necessary and comply with legal or regulatory requirements.
Typically:
- Consultation responses: kept for up to 24 months after the consultation closes.
- Contact details for updates: kept until you unsubscribe or withdraw consent.
- After this period, personal data will be securely deleted or anonymised.
7. Your rights
Under data protection law, you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate or incomplete information.
- Request deletion of your personal data in certain circumstances.
- Object to processing based on legitimate interests.
- Withdraw consent where consent is used.
- Request restriction of processing.
- Request a copy of your data in a portable format.
To exercise any of these rights, please contact adlington@cratus.co.uk.
8. Cookies
The Website may use cookies to ensure functionality and improve user experience. Where required, you will be asked to consent to optional cookies. You can manage cookie settings through your browser at any time.
9. Changes to this policy
We may update this Privacy Policy from time to time.
